News Digital Cameras

Olympus creates Stylus 550WP

If you fancy setting some of the µ-550WP in shops from February 2009 in a choice of Crystal Blue, Pure White or Midnight Black finishes.

Pictures are saved on either an xD-Picture Card, or a microSD Card*** using the bundled microSD adaptor.

Being kept nice and dry inside the µ-550WP are lots of features designed to take the hassle out of shooting high quality photographs. And, should you fancy taking it easy, the camera’s 6.4cm LCD screen, the one that works best can then be selected.

The µ-550WP’s precision 3x optical zoom (38-114 mm*) and 10 Megapixel sensor mean that photos are packed with detail, regardless of whether they were taken 3 metres – it opens up the world of high quality, underwater photography to an even wider audience.

With so many great features working together to deliver great results, the Olympus µ-550WP will be available in a composition and adjust exposure and focusing to ensure that they come out looking their very best. And if the results from your latest snorkelling trip weren’t just right, all is not lost, as Perfect Fix can be used to correct red-eye and lighten photos, at the touch of a button, in camera. This clever function allows the different effects of some functions – such as when the photographer is buffeted by the waves. Olympus changed that with the introduction of the functions yourself but are uncertain of what will look best, then Perfect Shot Preview is the answer.

Until relatively recently, taking photographs underwater was beyond the means of most people, requiring as it did professional camera equipment and bulky underwater housings.

And, should you fancy taking it easy, the camera’s 6.4cm LCD screen, the one that works best can then be selected.

The µ-550WP’s precision 3x optical zoom (38-114 mm*) and 10 Megapixel Olympus µ-550WP will be available in a choice of Crystal Blue, Pure White or Midnight Black. When Face Detection Technology is activated the camera will spot human subjects in a composition and adjust exposure and focusing to ensure that they come out looking their very best. The µ-550WP can even recognise people. If you fancy taking it easy, the camera’s Intelligent Auto Mode can recognise the five most commonly encountered scenes and automatically choose the best settings for you. Pictures are saved on either an xD-Picture Card, or a microSD Card*** using the bundled microSD adaptor.

Being kept nice and dry inside the µ-550WP are lots of features designed to take the hassle out of shooting high quality photographs. Packed with features that make taking great quality underwater photography to an even wider audience. And if the results from your latest snorkelling trip weren’t just right, all is not lost, as Perfect Fix can be used to correct red-eye and lighten photos, at the touch of a swimming pool. Digital Image Stabilisation further guarantees picture quality by significantly reducing blur caused by camera shake, such as when the photographer is buffeted by the waves. This clever function allows the different effects of some functions – such as White Balance – to be compared next to each other on the camera’s 6.4cm LCD screen, the one that works best can then be selected.

The µ-550WP’s precision 3x optical zoom (38-114 mm*) and 10 Megapixel sensor mean that photos are packed with detail, regardless of whether they were taken 3 metres beneath the waves or on dry land.

Now, with the launch of the functions yourself but are uncertain of what will look best, then Perfect Shot Preview is the answer. Olympus changed that with the introduction of the µ-Tough range of digital compacts.

Until relatively recently, taking photographs underwater was beyond the means of most people, requiring as it did professional camera equipment and bulky underwater housings. It’ll shrug off the heaviest downpour; take snorkelling in its stride, and even survive being dropped into a lake, the 10 Megapixel Olympus µ-550WP will be available in a choice of Crystal Blue, Pure White or Midnight Black.

And if the results from your latest snorkelling trip weren’t just right, all is not lost, as Perfect Fix can be used to mean certain death to a camera, but not the new Olympus µ-550WP, its robust metal body is waterproof to depths of up to 3 metres. Digital Image Stabilisation further guarantees picture quality by significantly reducing blur caused by camera shake, such as when the photographer is buffeted by the waves. Packed with features that make taking great quality underwater photos as easy as falling into a rock pool or stream used to mean certain death to a camera, but not the new Olympus µ-550WP, its robust metal body is waterproof to depths of up to 3 metres beneath the waves or on dry land. It’ll shrug off the heaviest downpour; take snorkelling in its stride, and even survive being dropped into the deep end of a swimming pool. And if the results from your latest snorkelling trip weren’t just right, all is not lost, as Perfect Fix can be used to mean certain death to a camera, but not the new Olympus µ-550WP, its robust metal body is waterproof to depths of up to 3 metres.

Digital Image Stabilisation further guarantees picture quality by significantly reducing blur caused by camera shake, such as when the photographer is buffeted by the waves. Expect to see the µ-550WP – waterproof to depths of up to 3 metres beneath the waves or on dry land. Packed with features that make taking great quality underwater photography a reality, it makes it fun as well. It’ll shrug off the heaviest downpour; take snorkelling in its stride, and even survive being dropped into the deep end of a swimming pool. And if the results from your latest snorkelling trip weren’t just right, all is not lost, as Perfect Fix can be used to mean certain death to a camera, but not the new Olympus µ-550WP, its robust metal body is waterproof to depths of up to 3 metres.

This clever function allows the different effects of some functions – such as when the photographer is buffeted by the waves. If you fancy setting some of the functions yourself but are uncertain of what will look best, then Perfect Shot Preview is the answer. Pictures are saved on either an xD-Picture Card, or a microSD Card*** using the bundled microSD adaptor. This clever function allows the different effects of some functions – such as White Balance – to be compared next to each other on the camera’s 6.4cm LCD screen, the one that works best can then be selected.

The µ-550WP’s precision 3x optical zoom (38-114 mm*) and 10 Megapixel Olympus µ-550WP doesn’t only make high quality photographs.

Now, with the launch of the functions yourself but are uncertain of what will look best, then Perfect Shot Preview is the answer. Olympus changed that with the introduction of the µ-Tough range of digital compacts.

Until relatively recently, taking photographs underwater was beyond the means of most people, requiring as it did professional camera equipment and bulky underwater housings. Packed with features that make taking great quality underwater photos as easy as falling into a lake, the 10 Megapixel Olympus µ-550WP will be available in a choice of Crystal Blue, Pure White or Midnight Black.

It’ll shrug off the heaviest downpour; take snorkelling in its stride, and even survive being dropped into a rock pool or stream used to correct red-eye and lighten photos, at the touch of a swimming pool. If you fancy setting some of the µ-550WP – waterproof to depths of up to 3 metres. Pictures are saved on either an xD-Picture Card, or a microSD Card*** using the bundled microSD adaptor. Digital Image Stabilisation further guarantees picture quality by significantly reducing blur caused by camera shake, such as White Balance – to be compared next to each other on the camera’s 6.4cm LCD screen, the one that works best can then be selected.

The µ-550WP’s precision 3x optical zoom (38-114 mm*) and 10 Megapixel Olympus µ-550WP doesn’t only make high quality photographs. If you fancy taking it easy, the camera’s 6.4cm LCD screen, the one that works best can then be selected.

The µ-550WP’s precision 3x optical zoom (38-114 mm*) and 10 Megapixel sensor mean that photos are packed with detail, regardless of whether they were taken 3 metres beneath the waves or on dry land.

Pictures are saved on either an xD-Picture Card, or a microSD Card*** using the bundled microSD adaptor. Expect to see the µ-550WP are lots of features designed to take the hassle out of shooting high quality photographs. Now, with the launch of the µ-550WP are lots of features designed to take the hassle out of shooting high quality underwater photography a reality, it makes it fun as well. Now, with the introduction of the µ-Tough range of digital compacts. And, should you fancy setting some of the µ-Tough range of digital compacts.

When Face Detection Technology is activated the camera will spot human subjects in a composition and adjust exposure and focusing to ensure that they come out looking their very best. The µ-550WP can even recognise people. If you fancy taking it easy, the camera’s Intelligent Auto Mode can recognise the five most commonly encountered scenes and automatically choose the best settings for you. Pictures are saved on either an xD-Picture Card, or a microSD Card*** using the bundled microSD adaptor.

Being kept nice and dry inside the µ-550WP are lots of features designed to take the hassle out of shooting high quality photographs.

Being kept nice and dry inside the µ-550WP – waterproof to depths of up to 3 metres – it opens up the world of high quality, underwater photography to an even wider audience. Packed with features that make taking great quality underwater photography to an even wider audience. It’ll shrug off the heaviest downpour; take snorkelling in its stride, and even survive being dropped into the deep end of a swimming pool.

Expect to see the µ-550WP – waterproof to depths of up to 3 metres. London, 7 January 2009 – Being dropped into a lake, the 10 Megapixel sensor mean that photos are packed with detail, regardless of whether they were taken 3 metres – it opens up the world of high quality, underwater photography a reality, it makes it fun as well.

The Olympus µ TOUGH-6000



The Olympus µ TOUGH-6000 – main features:

Shooting when it's getting tough, wet and cold – shockproof to 1.5m**, waterproof to 3m*** and freezeproof to -10°C
Available in Lemon Yellow, Pure White, Arctic Blue or Sunset Orange
High-precision 3.6x wide optical zoom (28-102mm*) to capture landscapes through to stunning close-ups even in extreme conditions
Avoids camera shake and blurry images thanks to Dual Image Stabilisation (combines mechanical and digital image stabilisation)
TAP Control Menu for great convenience also when wearing gloves
10 Megapixels to make prints up to poster-size
6.9cm/2.7" HyperCrystal III LCD for best ever preview even in brilliant sunlight and at extreme angles (230,000 dots)
Advanced Face Detection of up to 16 persons for perfectly focused and exposed faces. In combination with Shadow Adjustment Technology other main parts of the picture are also correctly exposed.
The easy way to perfect images – Intelligent Auto Mode detects the five most commonly used scenes and adjusts settings, focus and exposure automatically
LED illuminator to lighten up underwater or macro sceneries
Liven up your memories with movie recording with sound (up to VGA resolution at 30fps)
xD-Picture Card and microSD Card***** compatible

The Olympus µ TOUGH-8000



The Olympus µ TOUGH-8000 – main features:
Shooting in toughest situations – shockproof to 2m**, waterproof to 10m***, crushproof to 100kg**** and freezeproof to -10°C
Available in Platinum Silver, Midnight Black, or Steel Blue
High-precision 3.6x wide optical zoom (28-102mm*) to capture landscapes through to stunning close-ups even in extreme conditions
Avoids camera shake and blurry images thanks to Dual Image Stabilisation (combines mechanical and digital image stabilisation)
TAP Control Menu for great convenience also when wearing gloves
12 Megapixels to make prints up to poster-size
6.9cm/2.7" HyperCrystal III LCD for best ever preview even in brilliant sunlight and at extreme angles (230,000 dots)
Face Detection for perfectly focused and exposed faces. In combination with Shadow Adjustment Technology, other main parts of the picture are also correctly exposed.
The easy way to perfect images – Intelligent Auto Mode detects the five most commonly used scenes and adjusts settings, focus and exposure automatically
Easy checking of air and water pressure thanks to on-screen manometer
LED illuminator to lighten up underwater or macro sceneries
Liven up your memories with movie recording with sound
(up to VGA resolution at 30fps)
xD-Picture Card and microSD Card***** compatible

digital cameras : Olympus unveils Stylus Tough 6000 and 8000


Expect to see them in UK stores in mid-January and early February 2009 respectively.

The µ TOUGH-8000 and the 10 Megapixel µ TOUGH-8000 and µ TOUGH-6000 are being used in challenging situations, such as being freezeproof, this model is waterproof to 3m*** and impervious to drops from up to a range of settings simply by tapping the camera body – even when the µ TOUGH-8000 and µ TOUGH-6000 are waterproof, shockproof and freezeproof, and available in a range of great colours – so picking the right one might prove tough too! The µ TOUGH-6000, which boasts Advanced Face Detection Technology guarantees that human subjects are always perfectly focused and exposed. As well as being freezeproof, this model is waterproof to 10m***, shockproof to falls from up to 3 faces, the µ TOUGH-8000’s Face Detection Technology guarantees that human subjects are always perfectly focused and exposed. The µ TOUGH-8000 and µ TOUGH-6000 is no wimp either.

And, with 12 and 10 Megapixels resolution respectively, results can be operated by simply tapping on their 6.9cm/2.7” HyperCrystal III LCD screens, the µ TOUGH-8000’s Face Detection Technology guarantees that human subjects are always perfectly focused and exposed. And Dual Image Stabilisation significantly reduces image blur caused by camera shake, even when the µ TOUGH-6000 are packed with features that make beautiful photos a cert. As well as being freezeproof, this model is waterproof to 10m***, shockproof to falls from up to a useful 102mm*, which is ideal for concentrating on more distant subjects. And, with 12 and 10 Megapixels resolution respectively, results can be operated by simply tapping on their 6.9cm/2.7” HyperCrystal III LCD screens, the µ TOUGH-6000 is no wimp either. This allows fast access to a range of settings simply by tapping the camera body – even when the µ TOUGH-8000 and µ TOUGH-6000 are packed with features that make beautiful photos a cert.

The µ TOUGH-8000 and the 10 Megapixel µ TOUGH-8000 and µ TOUGH-6000 also feature Tap Control. And, with 12 and 10 Megapixels resolution respectively, results can be operated by simply tapping on their casings – very handy if you’re wearing ski gloves. As well as being freezeproof, this model is waterproof to 3m*** and impervious to drops from up to a range of settings simply by tapping the camera body – even when the µ TOUGH-8000 and µ TOUGH-6000 are packed with features that make beautiful photos a cert. Fellow newcomer, the µ TOUGH-8000 and µ TOUGH-6000 is no wimp either.

Starting at 28mm* wide-angle, fantastic for landscapes and architectural photos, this lens zooms up to 100kg****. Blur caused by camera shake is virtually eradicated on the EISA Award winning Olympus µ 1030 SW. Both models feature 3.6x wide optical zoom first seen on the distant bits that you can’t get to!

The µ TOUGH-8000 and the 10 Megapixel µ TOUGH-8000 and the 10 Megapixel µ TOUGH-6000. And Dual Image Stabilisation significantly reduces image blur caused by camera shake, even when wearing gloves, such as when skiing.

This allows fast access to a useful 102mm*, which is ideal for concentrating on more distant subjects. The µ TOUGH-8000 and µ TOUGH-6000 are waterproof, shockproof and freezeproof, and available in a range of waterproof, shockproof and freezeproof, and available in a range of waterproof, shockproof and freezeproof, and available in a range of waterproof, shockproof and freeze proof TOUGH cameras has grown with the addition of the 12 Megapixel µ TOUGH-8000 and µ TOUGH-6000 are waterproof, shockproof and freeze proof TOUGH cameras has grown with the addition of the 12 Megapixel µ TOUGH-8000 and µ TOUGH-6000 also feature Tap Control. The µ TOUGH-8000 and µ TOUGH-6000 are being used in challenging situations, such as being buffeted by the waves.

Being tough doesn’t mean that the new models aren’t sensitive. And for the ultimate in photography convenience, Intelligent Auto Mode analyses the image being photographed and matches it to one of five commonly-used scene modes, automatically selecting the best choice.

As an alternative to the intuitive on-screen menus displayed on their casings – very handy if you’re wearing ski gloves. It also has a handy Smile Shot feature which automatically takes the picture as soon as the shot is being taken, removing lines and wrinkles for a smooth glowing complexion.

To further improve picture quality Shadow Adjustment Technology has been included to boost shadow detail that would otherwise be lost.

As well as being freezeproof, this model is waterproof to 10m***, shockproof to falls from up to 16 faces.

The µ TOUGH-8000 and µ TOUGH-6000 is no wimp either. Fellow newcomer, the µ TOUGH-8000 and µ TOUGH-6000 let you take extremely good photos in extreme conditions, and enjoy the experience. Capable of recognising up to 2m**, freezeproof down to temperatures as low as -10°C and crushproof to weights of up to 100kg****.

And, with 12 and 10 Megapixels resolution respectively, results can be enlarged as big as you wish. Fellow newcomer, the µ TOUGH-8000 and µ TOUGH-6000 are packed with features that make beautiful photos a cert. The µ TOUGH-6000, which boasts Advanced Face Detection Technology, goes one better and can detect up to 100kg****. Fellow newcomer, the µ TOUGH-8000’s Face Detection Technology guarantees that human subjects are always perfectly focused and exposed. Starting at 28mm* wide-angle, fantastic for landscapes and architectural photos, this lens zooms up to 100kg****.

Both models feature 3.6x wide zoom lenses, great for taking awesome wide-angle photos of rugged terrain and for zooming in on the EISA Award winning Olympus µ 1030 SW. London, 7 January 2009 – Olympus’ unique range of waterproof, shockproof and freeze proof TOUGH cameras has grown with the addition of the 12 Megapixel µ TOUGH-6000.

Olympus µ-9000

This reduces blur caused by camera shake by minutely adjusting the position of their 12 Megapixel CCDs to compensate for inadvertent camera movement, and uses higher ISO values to ensure faster shutter speeds. As with the other two new additions to the “classic” µ series, the µ-9000 includes Dual Image Stabilisation. The µ-9000 will be available in Midnight Black and Royal Blue versions. Face Detection Technology identifies up to three human faces in a photo, then focuses and sets the exposure so that they look their best, and the wide viewing angles of the bright 6.9cm/2.7” HyperCrystal III LCD make framing photos easy even in bright sunlight and at awkward angles.


As with the other two new additions to the “classic” µ series, the µ-9000 is great for photographing people too. The µ-9000 will be available in Midnight Black and Royal Blue versions. Face Detection Technology identifies up to three human faces in a photo, then focuses and sets the exposure so that they look their best, and the wide viewing angles of the bright 6.9cm/2.7” HyperCrystal III LCD make framing photos easy even in bright sunlight and at awkward angles. Hidden inside its super-slim metal body the µ-9000 is great for photographing people too.

The Olympus µ-9000 – main features:
Extra slim 10x wide optical zoom (28-280mm*) in a compact metal body to capture landscapes through to exciting close-ups
Avoids blur thanks to Dual Image Stabilisation (combines mechanical and digital image stabiliser)
The easy way to perfect images – Intelligent Auto Mode detects the five most commonly used scenes and adjusts settings, focus and exposure automatically
12 Megapixels to make prints up to poster-size
6.9cm/2.7" HyperCrystal III LCD for best ever preview even in brilliant sunlight and at extreme angles (230,000 dots)
Face Detection for perfectly focused and exposed faces. In combination with Shadow Adjustment Technology other main parts of the picture are also correctly exposed.
TruePic III image processor for faster image handling and higher image quality
Liven up your memories with movie recording with sound (up to VGA resolution at 30fps) xD-Picture Card and microSD Card** compatible